Campaign Intelligence Blog
Strategy, data, and technology for modern political campaigns.
How Persuasion Scoring Changed the Way We Run Field Operations
Traditional door-knocking relies on party registration and gut instinct. Modern campaigns use ML-powered persuasion scores to deploy their teams where they'll have the most impact. Here's what we learned from 12 campaigns across 6 states.
The 5 Voter Segments Every Campaign Needs to Track
Not all undecided voters are the same. Here's how to build the five segments that actually move the needle.
Writing Outreach Messages That Actually Get Opened
We analyzed 2.3 million campaign emails. Here are the subject line patterns that consistently beat 40% open rates.
From $0 to $500K: A Digital Fundraising Playbook for First-Time Candidates
The channels, cadences, and copy that work — even when no one knows your name yet.
Why We Built CampaignFires on a Multi-Tenant Architecture
What it means for your data security, performance, and the features we can build next.
Geographic Targeting: How to Read a Voter Heat Map
A step-by-step guide to using geographic data to prioritize your field team's time.
The 90-Day Digital Campaign Checklist
Everything a first-time candidate needs to do — in order — to run a competitive digital operation.
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